approach-to-crisis-management-defending-an-organizations-reputation

• The Rise and Fall of Queen Martha (page 371)

Write a 700- to 1,050-word paper and respond to the questions at the end of your selected case study to form the basis for your response.

• What went well regarding the PR response to the situation?
• What might you have recommended to improve the response?
• Cite PR concepts from your text, ERRs, or other sources to support the points you are making.

Include two references with your paper.

Format your paper consistent with APA guidelines.

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